Catch the World Cup™ Buzz | Teleperformance
Catch the World Cup Buzz

The 2018 FIFA World Cup  has started. Can’t you feel the excitement in the air? At Teleperformance, we sure can. This year’s event, live from Russia, is sure to bring all of us a healthy dose of on-field excitement. The stadiums will be rocking. But what about those of us who will watch from our couches? Depending on the match, we might be pulling our hair out. Otherwise, we’ll be sharing our reactions and emotions on social media and looking at what other people are sharing.

Millions of football fans are about to unite as one to celebrate the beautiful game and support their national teams with pride. But, even as we brace ourselves for an onset of beautiful goals, drama, action, and thrills, we have watched people on social media talk about the ultimate sporting event. Plenty of football superstars are receiving mentions on social media networks throughout the world, as well as the top posts on Facebook, the Russian social networking site Vkontakte, and Twitter.

So who are people talking about? Messi? Ronaldo? Neymar? Sure, of course. But people are also reacting to what companies across the world are sharing with people on social media in anticipation of the event. Many companies are helping to hype the crowd, even before the first kick.

Want to learn more about what’s being said on social media in anticipation of the 2018 FIFA World Cup™? Teleperformance’s social media team in Russia recently compiled the trending posts in English and Russian about the event. Check out our new infographic.

Infographic: Time to Kick off the World Cup


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